The BMW i3 is a well thought out multilateral concept, every detail is optimized to fulfill its potential purpose. The main line of design is the innovative architecture of LifeDrive - the way of presenting the concept of the BMW i3 as an easy, safe and spacious car. Using modern materials and intelligent lightweight design allows i3 not only to cover huge distances on one charge, but also provide safety in the event of a collision, and they give the model a good dynamics of movement. A well-thought-out arrangement of the battery in the housing provides an ideal weight distribution and a low center of gravity.